Maternity In Social Networks With #brelfie And #instabirthstory
In recent years, motherhood has been experienced in a public way through social networks. Mothers of all places and conditions, even famous ones, have revolutionized this stage with tags like #brelfie and #instabirthstory.
Celebrities and motherhood have always been a hot topic. This is an especially interesting facet for the pink press. Today, however, journalists don’t have to work too hard to get the best photos of these: #brelfie and #instabirthstory are here to stay.
These are two “hashtags” that were born independently, but were brought to fame mainly by celebrities. Both trends defend very natural facts of motherhood, which is why they favor the maternal spirit that resides even in the most famous ones.
The “hashtag” power
The hashtag first appeared in 2007, when Google decided to incorporate a signal into messages to track them in cyberspace and be able to unify them. With the # sign, a myriad of messages were introduced whose worldwide reach is achieved mainly with terms in English.
Any user of platforms such as Twitter, Facebook or Instagram, among others, can create and spread the label of their choice. Giving rise even to entire campaigns dependent on these brands. In the case of #brelfie and # instabirthstory, the main objective is to disseminate images alluding to motherhood from two basic functions: breastfeeding and the moment of delivery.
Although all mothers who are determined to do so can contribute to these trends, in the case of #brelfie it is more of a campaign that allows celebrities to show their support for breastfeeding. With this trend, being a mother became fashionable and breastfeeding was crowned as a sign of feminine and maternal power.
The famous #brelfie
#brelfie is a composition of English words: breastfeeding + selfie, which mean breastfeeding and selfie. In general, the selfie has expanded to surprising levels, even exceeding important limits. Well, we all know of cases where people have put their health and their lives at risk to take an impact selfie. This is also a language for young people and a growing trend.
In the case of brelfie, the mother’s willingness to take a selfie while breastfeeding stands out. The label has been particularly endorsed by celebrities who advocate and promote breastfeeding.
So we can see the most intimate photographs of the famous in their fatherly side. But this time posted by themselves and not stolen by the paparazzi. Famous men and women have used this label to promote the images that fatherhood has left in their lives, unleashing those where the breastfeeding process is taking place.
Celebrities such as Shakira, Natalia Vodianova, Giselle Bundchen, Alanis Morissette, Cristina Rojas, Elsa Pataky, and many more, have followed the objective of giving public visibility to their role as mothers through their photographs. At the same time raising awareness about the importance of breastfeeding and the right of mother and baby to practice it.
All about childbirth at #instabirthstory
#instabirthstory is a tag mainly found on the social network Instagram. It was promoted by an American photographer named Cate DePrisco who, through her account on the network, @instabirthstory, released the birth stories.
As the hashtag expresses it, it is a combination of English words: instant + birth + story. These mean instant, birth and history. Therefore, it is something like “instant birth story”.
Once the photographer began to publish the photographs of real births in the very moment they were produced, the trend grew independently and overwhelmed through the hashtag #instabirthstory. As we know, Instagram was already the means by which we showed all our daily activities in real time. And now it is also a portal to publish the intimate moment of childbirth.
With thousands of followers and as many thousands of detractors, the trend has now climbed positions on social networks. Through #instabirthstory every minute a new birth is posted whose characteristics could not be more real. We can see mothers in labor, their gestures during contractions and all the details of the arrival of their baby into the world.
